Manufacturing at the crossroads of wandering and choice

The year 2012 was a special one. The global economy slowed down, the domestic market was beset with difficulties, and many companies felt an unprecedented "chill". Looking at the economic development, the manufacturing industry in 2012 is not the first winter, certainly will not be the last winter, we are just in a cyclical growth logic.
1, 2012 is a special year, in addition to the common dilemma accident of the industry, many companies also ushered in those memorable milestone - the 150th anniversary of the sandvik group founded by lam's stu gone through a journey of one hundred glorious years, the company Israel's iscar company released by IQ lit the rainbow road, 60 for 50 Zhou Qingdian YongKe group.
 
2. Although the world's oldest enterprise has gone through more than 700 years, some data are worth thinking about: in such a fierce market competition environment, the average life span of Chinese group companies is only 7-8 years, and the average life span of small and medium-sized enterprises is even shorter, only 2.9 years. Every day, 12,000 Chinese businesses close, and every minute, nearly 10 close. This is not only true in China. According to the survey, the average life span of a Fortune Global 500 company from its birth to its decline is only 40-50 years. In the United States, about 62% of the companies are less than 5 years old, and only 2% can reach 50 years old.
 
3. So, as Olof Faxander, President and CEO of Sandvik Group, said in his message on Sandvik's 150th anniversary, "150 years is only the beginning." In the long road of enterprise development, there will be many difficulties and setbacks, in the face of memorable milestones, we are inevitable to stop, see where we are now, think about how to get here, and where to go in the future.
 
Every enterprise is like a living organism, growing and adapting to the changing environment. If it cannot achieve favorable adjustment and adapt to the changing environment, then it will slowly die out -- no one wants to see this happen. Therefore, once again at the end of the year, in the face of the cold winter under the crossroads, we for the development of the enterprise, to look back, but also look forward to. For those who "keep their heads down and work hard", "look up to the sky" seems to be more necessary.